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10 Tips for Increasing Your eBay Response.
So you've got the buyer in front of your auction, and they've read the
description. They're must be interested, or they wouldn't be looking… but just
how can you push them over that line and make them leave a bid? Read on for some
tips.
Improve your picture: In all that description writing, you might have missed the
vital importance of your item's picture. A picture with bad lighting or an
intrusive background looks amateurish and won't make anyone want to buy from
you.
Add an About Me page: You'll be surprised how much you can reassure bidders just
by creating an About Me page and putting a little bit about yourself on your
business on there. You can also have a few special offers there for people who
bother to look at the page, and let people subscribe to your mailing list so
that you can email them updates.
Use SquareTrade: Signing up at SquareTrade and displaying their logo on your
auctions shows that you are committed to have them resolve any disputes that
arise. You always see this on PowerSellers auctions - it makes you look more
professional.
Write terms and conditions: Have the 'small print' clearly visible on all your
auctions, giving details of things like shipping times and prices, your refund
policy, and any other business practices you might have. This helps build
confidence with buyers.
Show off your feedback: Copy and paste a selection of the feedback comments
you're most proud of to each item's description page, instead of making bidders
go and look for it. If you have 100% positive feedback, be sure to write that on
every auction too.
Add NR to your titles: If you have extra space in a title, put 'NR' (no reserve)
on the end. Bidders prefer auctions that don't have a reserve price, and doing
this lets them see that yours don't.
Benefits not features: Make sure your description focuses on the benefits that
your item can give to the customer, not just its features. This is a classic
sales technique. If you have trouble with this, remember: 'cheap' is a feature,
'save money' is a benefit.
List more items: If you want more people to respond to your items, then list
more items! You might find you have better like listing items at the same time,
instead of one-by-one. There's no need to use a Dutch auction - you can just
keep two or three auctions going at once for an item you have more than one of
in stock.
Accept unusual payment methods: To reach those last few buyers, accept payment
methods that many sellers don't, like cheques.
Buy some upgrades: The best upgrade is the most expensive one, which makes your
item appear first in search results. In crowded categories, you might find that
this is worth the money.
Once you've got some buyers, you want to keep them coming back to you. The next
email will show you how to turn one-time buyers into long-term customers.
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[Home] [eBay: The First 10 Years.] [EBay Income Possibilities.] [How to Choose the Right eBay Product Category.] [eBay Title Writing Tips.] [How to Use eBay to Grow Your Other Businesses.] [Taming the eBay Search Engine.] [What You Need to Know BEFORE You Get Started on eBay.] [10 Sure-fire Ways to Kill Your eBay Business.] [How to Think Like an eBay PowerSeller.] [When Things Go Wrong: How to Resolve eBay Disputes.] [A Beginner's Guide to the Different eBay Auction Types] [Staying Out of Trouble with eBay's Listing Policies.] [Learning the eBay "Lingo".] [Is the eBay Customer Always Right?] [What's Your eBay Reputation Really Worth?] [eBay - Part Time or Full? How to Decide.] [Tips and Tricks for Using eBay Search.] [Watch Out for eBay Automobile and Computer Scams.] [10 Steps to Successful Selling on eBay.] [How to Get eBay Coupons.] [Tips for Buying Collectibles on eBay.] [5 Simple Steps to Posting Your First eBay Auction.] [SafeHarbor; eBay's Own Scotland Yard.] [An eBay Seller's Checklist.] [eBay Description Writing Tips.] [10 Tips for Increasing Your eBay Response.] [An Introduction to Bidding and Buying on eBay.] [How Important is Your Buyer's Reputation?] [Your Rights as an eBay Buyer.] [Using PayPal on eBay.] [How Important is Your Buyer's Reputation?] [The eBay Buyer's FAQ.] [How to Check an eBay Seller's Reputation (and Why You Should Do It).] [Understanding the Different eBay Auction Types.] [eBay Auction Buyer's Tips and Tricks.] [Introducing the New eBay "Buyer's Credit" Program.] [When to "Buy Now" and When to Bid.] [When and How to Withdraw Your eBay Bid (and Why You Might Not Want To).] [You Won that eBay Auction! Now What Do You Do?] [Taking Advantage of "Slow" eBay Auctions.]
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